The ABS Directory: Our Little Black Book Of Manicurists
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Melissa Wright has experienced almost every facet of the nail industry. She’s worked as a mobile nail tech, educator and home-based pro, opened and run multiple salons and managed two training academies – arming her with the knowledge to help fellow nail technicians succeed in the sector. It was after noticing clients experiencing reactions to certain nail products that she decided to make a new mark – and turned her hand to nail product development. “I knew there must be other techs experiencing the same problems, so I took action,” Melissa shares. Melissa Wright, founder, Allure Beauty Supplies Rather trying to find products that ticked every box for her salons and students, she and her team began working on what would eventually become the Allure Beauty Supplies (ABS) professional nail system, spending around two years testing, developing and refining products before bringing the range to market. “More questions than ever are being asked by nail technicians – and their clients – about what’s in nail products, how they’re manufactured, whether they’re compliant, and why they’re experiencing retention or sensitivity issues,” Melissa reveals. “Brands have a responsibility to be part of that education.” “ABS wasn’t created because I thought the industry needed another nail brand. It was created because there were problems within our own salons that I couldn’t find satisfactory solutions for.” ABS offers comprehensive portfolio of products to suit all nail needs, including gel polish in a variety of shade and finishes; hard gel; builder gel; L&P acrylic; nail art; tools and electronics. The ABS Builder Gel range is particularly popular, and Melissa affirms that the core professional gel systems are HEMA-free and TPO-free. “As we operate salons and an academy, we hear what technicians and clients actually need,” Melissa continues. “I want to help nail professionals build sustainable, profitable businesses, while raising standards around education, product knowledge and nail health.
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Infills Vs Rebalance
Why we should stop saying “infill” and start saying “rebalance” 💭 1. “Infills” sound quick—but they’re not.The word infill suggests you’re just topping up a gap. In reality, you’re often removing 90% of the product, reducing bulk, and rebuilding structure & length. That’s not a quick fix—it’s a full technical service.2. It’s a dated term“Infill” comes from older techniques where minimal product was removed.Modern builder gel services involve reshaping, refining, and reconstructing the apex, not just filling space.3. “Rebalance” reflects the actual workA rebalance includes:* Removing length if needed* Correcting shape* Rebuilding the apex * Re-centering structure for proper growth* Ensuring correct architectureYou’re restoring the nail to its ideal balance point—that’s advanced work 👏🏻4. Pricing should reflect the serviceA rebalance often:* Takes the same (or longer) time than a full set* Uses equal or more product* Requires higher technical skillSo why is it often priced lower? Tell me your thoughts in the comments below 👇🏽 The real question for nail techs:* Are you charging less for a rebalance?* Does it actually take you longer?* Are you still calling it an “infill”?Final thoughts:If we want clients to respect the service, we need to name it correctly.“Rebalance” educates.“Infill” minimizes.It’s time to move the industry forward by charging appropriately, explaining properly, and using terminology that reflects our expertiseWill you be changing your service menu? #rebalance #infill #nailtopics #nailconversations#naileducation @allurebeautysalons @allure_beautyacademy
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How to build a successful nail business!
How to stay profitable, successful and busy as a nail tech!
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