The Allure Group Ltd was established in 2019 by Melissa Wright. We are a growing brand of nails supplies. Our Hebburn salon and is an accredited training academy. Our goal is to provide our customers, students & clients with the highest quality of nail supplies, treatments and training all at affordable prices.

Our products are professionally tried and tested and we know the importance of reliable, cost effective and trustworthy products in this industry! All of our products are for professional use and what we use in training kits and in our salon. We know you’ll love our products just as much as we do!


Please feel free to call, text or email with any questions about our treatments or training courses available at our Hebburn Salon. Please allow up to 48 hours for a response. If your message is urgent please feel to call us on: 0191 483 4993

Rochelle Hall
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Would highly recommend allure. Beautiful salon and worth every penny you pay for the time they put into the nail art, thanks again ladies!
Andrea Tennet
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Luxurious experience · Amazing results · Great nail art · Expert nail technicians · Walk-ins welcome · Gel nails · Beautiful results
Julie Chisholm
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Wouldn’t go anywhere else worth every penny never have any trouble with any of my nails ever no soreness and they last the full 6/7 weeks
Cheryl Mc
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Had my nails done at Allure today. The salon is absolutely stunning, wow the attention to detail that has went into everything in there is perfect. Thank you so much! See you in 3 weeks
Chelsey Longstaff
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Always love my nails, never been anywhere were my nails have lasted so long, the best quality
Chelsey Longstaff
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So today I qualified in Gel polish! I completed my first 3 lots in one day I’m over the moon. Classic lashes, Gel polish. Builder gels next week then onto eyebrow wax and tint! Brow lamination and eventually acrylics! Keep your eyes peeled my for new beauty page coming soon Thanks for the support means the world!

Join us on Instagram @allurebeautysalons

Let’s infill & paint together! 🥰🌺
First up - infills with “Bubble bath” builder gel (hema-free) 👌🏽
Next using all 5 pastel shades of art gel I painted hibiscus flowers in different colours as these are super popular right now for spring! 🌺🌼

Lot’s of compliments on this design, what do you think?? Comment your thoughts below 👇🏽🤩
How gorgeous is this set created by @nailjunkie.cheltenham using our pastel shades of gel polish ready for summer season! 💜🌼👏🏼😍🌺💫👌🏽

#nailsupply #nails #gelpolish #love
Tammi’s set up for a busy day! 💫 @the.gel.den 

Only the best to work that prep magic 🪄
Blueberry smooth french 🫐

Products used are tagged 💜
Did you know Allure supplies brand was created by a nail tech for nail techs? 

Story time below… 👇🏽☺️😍

Allure supplies was born when we realised the brand we trusted, invested heavily and relied on using in our salons, increased the (Hydroxyethyl)methacrylate - also known as *HEMA* without their customers knowledge. This formulation change and increase lead to allergies across the UK. 

We were forced to no longer trust another brand to make our supplies safe and consistent, we needed full control over formulations to ensure our top priority (our clients nail health) was fulfilled every single appointment. 

We had to create our own brand so that we could give our clients the utmost nail experience and care without the risk of allergies and formulation changes we had previously suffered from using a supplier we previously trusted, this is why we created Allure supplies and we want to share our knowledge and expertise with you all 😍

A product you can rely on and trust… we use it day in day out in our 2 crazy busy salons and we can honestly say it is the most PERFECT builder gel we have EVER used!!! 💅🏽
Watch @polished.byphilippa work her magic 🪄 

Using @allurebeautysupplies 🥰👌🏽
Work with us 💫

*All products used tagged*

#nails #nailart #nailtutorial #nailreel #nailbrand #hemafree #buildergel
Hema-free builder gel in shade “Bubblebath” 
Credit: @nails.bykathryn 🛀🏿🫧👏🏼
Watch me work using all @allurebeautysupplies & @ahria_cosmetics as always 🧼🫧💫💞
Last but certainly not least… “COCONUT” wow this shade is the most perfect milky white EVER! 🤍🥥👌🏽

Our clients are OBSESSED and so will yours be too! 🫶🏽

Try it now for yourself! While stocks last: www.allurenails.co.uk
@nails.bykathryn always comes through with the most perfect sets 🍒

Thank you for choosing @allurebeautysupplies and thank you for tagging and sharing your content with us 🫶🏽🥰

Appreciate all of our loyal nail techs and we want to help support you all too!!! Use code: LOVE20 for discount off your next website restock ❤️👌🏽🤩
Meeting “Bubblebath” the most perfect nude *clean girl* base ever!!!! 🫧 

#bubblebath #buildergel #hemafree
“Ruby red” is always a good idea ❤️
Introducing “Dreamy” the dreamiest of nudes from our Hema-Free 6 colour Builder Gel Collection! ☺️💫🫶🏽🥰
All 6 hema-free builder gel colours are available to purchase on our website: www.allurenails.co.uk

Use code: LOVE20 to save 20% on your order! 💌 
Valid until the 4th March 2024! 🤩
#dreamy #hemafree #buildergel
Happy Valentine’s day to our beautiful customers! ❤️🌹 

We want to share the love with you all and give you all a 20% off discount code to use on your purchases until Monday 4th March!!!!! 🥰

Use code: LOVE20 to save your money gallll! 👏🏼 🛒 💅🏽 

Happy new nail supply day girly ❤️‍🔥
Opal marble 💫
@allurebeautysupplies - “Milkshake” builder gel
*all products used tagged* 

#nailart #opalmarble #nails #buildergels #marblenails #hemafree #nails #nailtech #salon #nailsupply
Meet our favourite nude hema-free builder gel - “Natural” 👏🏼🥰

1 of our 6 stunning shades of builder gel! We are obsessed with the consistency and the strength of this formula! It is absolutely beautiful to work with, no bubbles, no harsh chemicals, NO HEMA and the strongest we’ve ever used 💖💖💖

If you haven’t tried it yet, what are you waiting for? 🤯


Get all 6 for just £90 on our website 👏🏼👏🏼👏🏼